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Creating

Diverse

Opportunities

  • Hosted by Wingman
  • Sep 14, 2026
  • 39:00

Jonny Bell

About this episode

Jonny Bell is the founder of CREATE, which includes Housemark and Wingman, and was named on the AFR Young Rich List at just 29 years old. But the story behind his success is far less straightforward than it might seem.

In Episode 1 of Hosted by Wingman, the tables are turned as Tom Panos interviews Jonny to unpack the defining moments that shaped him — from his childhood to starting Housemark, the trip to the Philippines that sparked the idea for Wingman, navigating some of the toughest periods of his life, and learning what leadership really demands when the pressure is on.

Jonny shares:

  • Where his ambition came from and who he was before business
  • What starting Housemark looked like with little money and no brand
  • How a trip to the Philippines sparked the idea that became Wingman
  • What one of the hardest periods of his life taught him that success never could
  • How building successful businesses ultimately changed what success means to him
  • The routines, people and principles that keep him focused — and what's next

This is the story behind the businesses, and the person behind them.